From the book, Making Ideas Happen by Scott Belsky, in his chapter on "Self Leadership," (maybe a better name for this blog?) he quotes Weinreich (entrepreneur) and says
"he believes that entrepreneurs should just try "to stay in the fifth inning forever"--meaning they should focus more on incremental progress than on the need to win. The big win is likely far off in the distance, many iterations and ideas away from the current state of the project. This practice of perseverance is consistent with the notion of short-circuiting your reward system. Weinreich calls it the "process of willful delusion." You must somehow stay engaged with incremental progress and maintain momentum even if you find your self staying in the same inning--making repeated attempts at the same idea."
I can really relate to that quote since I've been working on the same idea for a decade now and just can't seem to give up on it.
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